Privacy Policy
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Written by Keta
Updated over a week ago

Last Updated on August 31st, 2021

This Privacy Policy explains our practices, including your choices, regarding the collection, use, and disclosure of certain information, including your personal information in connection with the SETANTA service.

How We Collect Information

We collect personal information from various sources, including:

  • Directly from you, at your direction or with your consent

  • From our business partners

  • Automatically, from devices that you use to connect with our Services

Types of Information We Collect

The types of personal information we collect include:

  • Contact information, such as name, email address, postal address, and phone number;

  • Demographic information, such as date of birth, gender, and postal code;

  • Username and password for any account you may create with Us;

  • Usage information, such as which content you view, start and stop times, when you view content, and similar information;

  • Payment or billing information;

  • Geolocation information;

  • Any information you choose to provide in connection with your use of the Services;

How We Use Your Information and What is Our Legal Basis for Using Your Information (for EU residents only)

We use the information we collect for the following purposes:

  • Fulfill a contract, or take steps linked to a purchase of our products or services (e.g., when you pay or register to use our services):

    • Provide you with the Services for which you have registered;

    • Provide you with any other services or products that you have requested, licensed, or purchased;

  • As required to conduct our business and pursue our legitimate interests such as:

    • Respond to requests, questions and comments and provide customer support;

    • Tailor the content we display to Site users in our communications, and in connection with the use of our Services;

    • Operate, evaluate and improve our business, our Services, and other products and services we offer (including to develop new products and services);

    • Conduct market research;

    • Analyze and enhance our communications and strategies (including by identifying when emails have been received and read);

    • Generate aggregated and anonymized data for further data analytics;

  • Where you give your consent or consistent with your choices:

    • Offer products and services that we believe may be of interest to customers;

    • Offer and administer promotions, sweepstakes, or other contests;

  • For legal reasons:

    • Enforce our contractual rights;

    • Detect, prevent, or otherwise address fraud, security or technical issues, and software piracy;

    • Respond to requests by government or law enforcement authorities;

We also aggregate and anonymize any personal information that we collect in connection with our Services, such that the information is no longer personally identifiable or attributable to you. We use such aggregated and anonymized information for our own legitimate business purposes.

Information We Collect and How We Use It (for non-EU residents only)

  • Personal and online identifiers (such as first and last name, email address, phone number, usernames, or unique online identifiers) or similar information):

    • To Provide and Improve the Services;

    • Personalization of the Services;

    • Customer support;

    • Marketing and targeted advertising;

    • Security and fraud prevention

      • May be shared with: Customer service partners; Content providers; Ad networks;

  • Financial Account Information (such as credit card numbers, bank account information, Paypal account information):

    • To provide the Services;

    • To sell you subscriptions or content

      • May be shared with: Payment processors; Fraud and cybersecurity companies; SETANTA;

  • Customer Profile Information (such as age range and ad demographics):

    • To provide and improve the Services; Personalization of the Services;

    • Direct marketing;

    • Targeted advertising; Analytics

    • Research and development; Security and fraud prevention;

      • May be shared with: Analytics services; Ad networks; Technology service providers; Content providers;

  • Transactional Information:

    • To Provide and Improve the Services;

    • Customer Support;

      • May be shared with: SETANTA; Analytics services; Technology service providers; Content providers

  • Communications with you (such as customer support messages, emails, social media posts):

    • To provide and improve the Services;

    • Customer Support;

      • May be shared with: SETANTA; Analytics services; Technology service providers; Customer service partners; Content providers;

  • Online Activity Information (such as browsing history, search history, interactions with a website, email, application, or advertisement):

    • To provide and improve the Services;

    • Personalization of the Services;

    • Direct marketing;

    • Targeted advertising;

      • May be shared with: SETANTA; Technology service providers; Analytics services; Ad networks; Content providers;

  • Non-Precise Geolocation Information (such as zip or area code, state, country):

    • To provide and improve the Services to you;

    • Personalization of the Services;

    • Fraud and cybersecurity;

    • Direct marketing;

    • Targeted advertising9;

      • May be shared with: SETANTA affiliates; Ad networks; Technology service providers; Content providers

  • Precise Geolocation Information (such as home address or GPS data):

    • To provide and improve the Services to You;

    • Targeted Advertising;

      • May be shared with: SETANTA Affiliates; Ad networks; Technology service providers;

  • Inferences drawn from the above information about your predicted characteristics and preferences:

    • To provide and improve the Services;

    • Personalization of the Services;

    • Direct marketing;

    • Targeted advertising;

    • Analytics;

      • May be shared with: SETANTA; Ad networks; Content providers; Technology service providers; Analytics companies;

  • Other information about you that is linked to the personal information above:

    • To provide and improve the Services;

    • Personalization of the Services;

      • May be shared with: SETANTA; Content providers; Ad networks; Marketing sponsors

We may also use the information we have about you

  • as necessary if we believe there has been a breach of the Terms of Use or the rights of any third party, or

  • to comply with legal and/or regulatory requirements.

We combine information we receive from other sources with information you give to us and information we collect about you. We use this combined information for the purposes set out above.

We also aggregate and anonymize any personal information that we collect in connection with our Services, such that the information is no longer personally identifiable or attributable to you. We use such aggregated and anonymized information for our own legitimate purposes.

Location Data

We may collect general location information or more specific location information from you. General information, such as your country or postal code, is used for a variety of reasons, such as determining which country you reside in so we can determine whether we have the rights to show certain content to you according to the legislation. This also helps personalize the Services so we show you relevant content, including ads.

In limited situations, we use more specific location information in order to show you ads personalized to you and your interests. For instance, if you attend an event of one of our content providers, we may use associated, more specific location information provided by you or third party data providers in order to tailor content and advertisements based on your attendance.

Please note that we operate the Services on behalf of or pursuant to the rights granted from content providers, whose privacy policies address data collection and use in connection with the specific application and content you are using. Please review the applicable privacy policy of the specific application you are using to determine whether and how Content Providers may collect or use location data.

Many apps and mobile operating systems allow you to limit the collection of location data from your mobile devices. Please review your app and phone settings for more information.

Cookies and Advertising

We, our affiliates, our service providers, and our business partners also collect certain information about the use of our Services by automated means, such as cookies, web beacons, pixels, and other technologies.

The information that may be collected by automated means includes:

  • URLs that refer users to our Services

  • Search terms used to reach our Services

  • Details about the devices that are used to access our Services (such as IP address, browser type, and operating system information)

  • Details about users' interaction with our Services (such as the date, time, frequency, and length of visits, and specific pages accessed during the visits)

Web browsers may offer users of our Services the ability to disable receiving certain types of cookies; however, if cookies are disabled, some features or functionality of our Services may not function correctly. To support and enhance the services, we may serve advertisements, and also allow third parties to serve advertisements, through the services. These advertisements are sometimes targeted and served to particular users and may come from third party companies called “ad networks.” Ad networks include third party ad servers, ad agencies, ad technology vendors and research firms. We are not responsible for the privacy practices of these ad networks and other parties. Advertisements served through the services may be targeted to users who fit a certain general profile category, which may be inferred from information you provide to us, based on your services usage patterns, or based on your activity on Third Party Services (as defined in this Privacy Policy). We do not provide personal information to any ad networks for use other than in connection with the services.

Some of our business partners that collect information about your activities on our Services may be members of organizations or programs that provide you with choices regarding the use of your browsing behavior for purposes of targeted advertising. Please note that we may work with companies that offer their own opt-out mechanisms.

For more information on how SETANTA uses cookies, please click here.

How We Share Your Information

We share the information we collect with:

  • The SETANTA family of companies

  • Business partners

  • SETANTA customers

  • Service providers that perform services on our behalf or with whom we may collaborate, including:

    • Customer service and support providers;

    • Partners with whom we jointly develop or offer products or services;

    • Advertising partners;

    • Survey and market research providers;

    • Analytics organizations;

    • Technology providers (including technology support, email and web hosting providers, email and text communications providers, and mobile app developers);

    • Service providers that perform services on our behalf, including for the purposes of assisting us to perform business functions and operations, and professional services such as legal advisors, accountants, and consultants;

    • With other parties with your consent and at your direction;

We can also disclose personal information to comply with a legal or regulatory obligation, protect and defend SETANTA’srights or property, protect the safety of our customers and the Services, users or the public, or to protect against legal liability.

Unless prohibited by applicable law, we reserve the right to transfer the information we maintain in the event we sell or transfer all or a portion of our business or assets. If we engage in such a sale or transfer, we will – where required by applicable law – make reasonable efforts to direct the recipient to use your personal information in a manner that is consistent with this Privacy Policy. After such a sale or transfer, you may contact the recipient with any inquiries concerning the processing of your personal information.

Social Media

When you choose to share information with your social media account about your activities on our Services, including shows you watch or like on the SETANTA platform or any other aspect of our Services, information about you and your activities will be shared with that social network. This includes when you use a social networking login (such as Facebook Login) or when you connect your social media accounts to your log-in for any Services. We will also receive information the social network generally makes available to its partners when you connect your social media account. Please remember that anything you post publicly on a social media site is generally available to anyone for use, and please be sure to consult the privacy policies and settings on your social media accounts for information about the privacy practices of the social media provider.


We do not knowingly collect personal information from persons under age 18. If we learn that we have collected personal information from a person under the age of 18, we will take steps to delete that information.

Your Rights and Choices

You have certain rights and choices regarding SETANTA’s processing of your personal information. We reserve the right to verify your identity in connection with any requests regarding personal information to help ensure that we provide the information we maintain to the individuals to whom it pertains, and allow only those individuals or their authorized representatives to exercise rights with respect to that information.

Please note that your exercise of these rights is subject to certain exemptions to safeguard the public interest (e.g., the prevention or detection of crime) and our interests (e.g., the maintenance of legal privilege). We endeavor to comply with your request as soon as reasonably practicable and in compliance with all applicable laws.

You can request access to your personal information, or correct or update out-of-date or inaccurate personal information we hold about you. You may also request that we delete personal information that we hold about you.

Please contact us using the contact details below in the “Contact Us” section if you would like to exercise any of these rights or request more information. Where required by applicable law, we will notify you if we reject your request and notify you of the reasons, we are unable to honor your request. With respect to individuals located in the EU, where we are unable to resolve an inquiry or a complaint, you have the right to contact the data protection regulator in the European country in which you are based. A list of the data protection regulators and their contact details can be found below.

Opting Out Of The Sale Of Your Personal Information


However, sometimes we share your data with Content Providers, service providers and third party advertising networks. This sharing, which is used to provide you with certain aspects of the Services and/or to more effectively provide you with personalized Services (including advertising), may be deemed a sale under some data privacy laws.

You may opt out of the sale of your personal information by:

  • Clicking on the Do Not Sell My Personal Information button on the website hosting the content;

  • Enabling the Do Not Sell My Personal Information feature in the user settings; or

  • Calling __________________.

Note: Not all of these options are available across every version of the platform. If you cannot locate an option to opt out of the sale of your personal information, please contact us at [email protected]

You will be asked to provide certain information to us in order to exercise the Do Not Sell option so we can verify your identity and locate your records with us.

Please note that your decision to opt out of the sharing of your personal information may impact the Services provided to you where such sharing is an integral part of the Service.


You may unsubscribe from receiving marketing or other commercial emails from SETANTA by following the instructions included in the email. However, even if you opt out of receiving such communications, we retain the right to send you non-marketing communications (such as information about changes to our Privacy Policy or Terms of Use).

Links to Other Websites and Third Party Content

We may provide links to other websites, services, and applications that are not operated or controlled by SETANTA (the “Third Party Services”). This Privacy Policy does not apply to the Third Party Services. While we attempt to facilitate access only to those Third Party Services that share our respect for your privacy, we cannot take responsibility for the content, privacy policies, or practices of those Third Party Services. We encourage you to review and understand the privacy practices of any Third Party Services before providing any information to or through them. Your interactions with these features are governed by the privacy policy of the Third Party Service that provides the feature.

International Data Transfers

We will transfer your personal information to countries other than the country in which you initially provided the information for the purposes described in this Privacy Policy. The countries to which we transfer personal information may not have the same data protection laws as the country in which you initially provided the information.
We will transfer personal information from the European Economic Area (“EEA”) to countries that the European Commission has deemed to adequately safeguard personal information, in which case no additional safeguards are required in order to transfer this information. If we transfer your personal information to other countries, we will either transfer it subject to the recipient's compliance with standard contractual clauses, or with your consent to the transfer, unless we are permitted by law to transfer personal information without such formalities. You may contact us for a copy of the specific safeguards applied to the export of your personal information.


We use appropriate and reasonable administrative, logical, physical and managerial measures to safeguard your personal information against loss, theft and unauthorized access, use and modification. These measures are designed to provide a level of security appropriate to the risks of processing your personal information.

Data Retention

Our retention periods for personal information are based on business needs and legal requirements. We retain personal information for as long as is necessary for the processing purpose(s) for which the data was collected, and any other permissible, related purpose. For example, we may retain certain assignment details and correspondence until the time limit for claims arising from the assignment has expired. When we no longer need the personal information we collect, we either anonymize the information (in which case, we may further retain and use the anonymized information) or securely destroy the information.

Changes to Our Privacy Policy

We may at any time in our sole discretion revise or update this Privacy Policy. We will post any changes on this page and indicate at the top of this page the date this Privacy Policy was last revised. You may read a current, effective copy of this Privacy Policy at any time by visiting this page. We will also notify you of any material changes either through a pop-up notice, email or through other reasonable means.

Contact Us

If you have any questions, requests, or complaints regarding this Privacy Policy, please contact us at [email protected].

For EU residents only:

Details of our EU Data Protection Officer are as follows:
Data Protection Officer:

A list of the data protection regulators and their contact details:

  • Republic of Lithuania

State Data Protection Inspectorate:

  • Republic of Latvia

Saeima of the Republic of Latvia:

  • Republic of Estonia

Data Protection Inspectorate:

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